CBI member InterContinental Hotels Group (IHG) recently announced that Crowne Plaza Hotels & Resorts will open 10 new hotels in Greater China in 2012, bringing the total number of Crowne Plaza Hotels & Resorts operating in Greater China to 63.
The geographic coverage of the 10 new properties will include 1st-tier cities like Shanghai and Hong Kong as well as 2nd- and 3rd-tier cities such as Hefei, Xi'an, Xuzhou, Zhenjiang, Tianjin, and Lanzhou and resort destinations such as Huangshan and Xishuangbanna.
By the end of 2012, Crowne Plaza will become the largest upscale international hotel brand in Greater China, with hotels operating across 50 cities and another 50 in the development pipeline, which will be opened in the next three to five years.
Keith Barr, Chief Executive Officer of IHG Greater China, said, "Crowne Plaza Hotels & Resorts is the fourth-largest upscale hotel brand in the world and one of the fastest growing brands in Asia Pacific with a strong development pipeline. We are thrilled to announce these 10 new hotel openings, as they reinforce our serious commitment to growth in Greater China. As part of our expansion efforts throughout the region, we plan to introduce brands to new markets and provide both business and leisure travellers with the best selection of hotels throughout the country."
Mr. Barr added, "The Crowne Plaza global portfolio has doubled since 2003 to nearly 400 hotels, and our global pipeline has increased fourfold to 115 hotels, the most hotels in the development pipeline of any upscale brand globally."
Please click here to read the full press release by IHG.
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