CBI member Jaguar Land Rover is participating in the Chengdu Motor Show 2014, the largest auto
exhibition in western China, with the first showcase of the full Jaguar XF family and debuts of several Land Rover special or limited editions.
Jaguar Land Rover's showroom covers 1,560 metres of space in the Century City New International Convention and Exhibition Centre in Chengdu.
During the auto show, Jaguar Land Rover won five awards from three media outlets.
In the first seven months of 2014, Jaguar Land Rover's sales in western China increased nearly 60%
compared to the previous year.
Prior to the exhibition, Jaguar Land Rover China President Bob Grace visited the Jaguar Land Rover Hope School in Ya'an to check on the progress of reconstruction and meet with students, teaching an English lesson and sharing his own experiences.
Following the classes, a model was unveiled showing the new 2,200 square metre school facilities that will be ready for use in March 2015.
As part of its long-term commitment to corporate social responsibility in China, Jaguar Land Rover also announced the Children and Youth Dream Fund earlier this year.
With a donation of RMB 50 million (US$7.9 million) over three years, the fund will support local initiatives for China's young people. The China Soong Ching Ling Foundation is Jaguar Land Rover's joint partner for the fund.
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