Kelly Hoppen MBE, Jo Malone MBE, and Sir John Sorrell will all attend the GREAT Festival of Creativity in Shanghai.
Scheduled to be held from 02-04 March 2015, the festival will give leading British companies in innovation, technology, design, entertainment, education, healthcare, and luxury the chance to show what they can offer to the Chinese market.
Companies in the U.K. can now register to take part in the festival, which will be an opportunity to meet potential trading partners in China and show them how British creativity can help their businesses innovate and grow.
The GREAT Festival of Creativity is part of the U.K. government’s GREAT Britain Campaign, which aims to generate jobs and growth by promoting Britain as a world-class destination for trade, tourism, investment, and education.
It is being delivered in partnership with private sector organisations including CBI members HSBC, BBC Worldwide, Jaguar Land Rover, PwC, British Airways, and De Montfort University.
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